Why/How Brands Embark on Successful Cultural Journeys

by | Apr 19, 2022 | Featured, Webinar


– A fresh discussion on the latest trends and growing importance of accurate cultural portrayals in ads and content as these impact brands’ trust and sales growth.

– Explore how brands are tracking against 2021 and cultural relevancy/DEI goals while leveraging CIIM to embed authentic cultural insights at meaningful moments of impact.

– Join us as we hear from a panel of Best-In-Culture brands embarking on successful cultural journeys including:

o Johnson & Johnson: Tara Brooks, Consumer Insights Lead

o Indeed: Russell Lambrecht, Executive Creative Director

o Rocket Mortgage: Wilson Santiago-Soler, Multicultural Campaign Manager

o Lopez Negrete Communications (Walmart): Anne Davie, Executive Group Account

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